Platinum Articles

Jay Z Has A New Beverage Called 40/40

The hip hop mogul has teamed up with former Def Jam exec Kevin Liles to form the “Arnold Palmer-esque” drink. The drink is named after his successful sports bar and lounge The 40/40 Club.  Liles formed a company called ‘Go N’Syde’ and the drink is manufactured through it. “We have a great-tasting beverage, but the second part of it is providing a new network for the brands or icons to communicate with their fans. I call it, ‘disrupting the consumer packaged goods industry’ by having your products actually talk to you.”

The packaging on the bottle allows customers to point a smart phone at it to call up Hov-related content. Talk about being innovative.

The drink is in all Walgreens stores across the nation, and retails for $1.99 each.

Will you drink Hov’s tea?

40/40 Tea Beverage

Subscribe To Our Blog!
Follow Us On Twitter & Instagram: @WebCelebDaily
Like Us On Facebook:

View original post


Leave a Reply

Please log in using one of these methods to post your comment: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.