Hole Things
PlatinumVoice Featured Artists

Hole Things- “TRAP PARTY”|@BlacDropEnt

Hole Things  -“Trap Party”

Pittsburgh Pa rapper, Marlo Greenlee is better known by his stage name Hole Things. Legends like Jay-Z, Rakim, and Michael Jackson inspired him to become a musician.  Performing freestyle battles, features, and hip-hop shows facilitated in creating a name for himself.

Eventually, finding a studio home in Atlanta’s hip hop community proved to be quite a challenge. Besides that, Hole Things studied the art of music in various studios around the United States because this deemed necessary. Over time, he would develop a style that combines the wordplay of the East Coast and the catchy hooks from the South.

Several years were stripped from his life when a run-in with the law sidelined his first deal and sent him to prison.  Shortly after his release, Hole Things regained his confidence by focusing on a new mindset and being determined to take back his spot.

“The more you look… you’ll begin to see the true quality of a star”.

Now that his new single “Trap Party” produced by Taz Taylor Beats is streaming on Spotify and Apple Music, proves that this is all he needed to separate himself from his peers.

Humbly, Hole Things describes himself as a diamond in the rough. After the buffing and  polishing process ends, you’ll begin to see the many facets of him – Hole Things.

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Music 101, Platinum Articles

#ChicagoMusic read what are Music Career Killers!

 

Hey Y’all!

It’s Your Gyrl, Ms. Carmen aka Platinum Voice PR bringing another relevant topic to you!

Every hour of every day, there’s a talented musician somewhere on the planet who makes the decision to put their artistic side on the back burner in favor of a more stable career. Although they vow they will pursue music in their spare time, just this simple mindset shift could mean that writing songs and playing gigs will always take a back seat to almost everything else in life.
In a way, it hurts too much to do music when you make this decision because it reminds you of all the dreams you had and gives you the feeling of being a failure. Even the most committed musicians can be ground down to nothing after years of playing empty shows and sending out hundreds of demos with no reply. But once you start to recognize the common mistakes you’re making, you will be able to avoid them and get on with the real work of consistently creating music that your fans will appreciate.

Music Career Killer 1: Not working on your music everyday…

You can spend your whole life learning music marketing and still fail if you don’t have great music to promote…but you can suck at marketing and still do well if your music is on point. The ideal though, is to find that perfect balance between marketing and music creation… It can help to make this into a little game, so every once in a while go back three months in time on your YouTube channel and see the kinds of songs you were writing then.

Over that time period you can really start to notice an improvement if you just commit to work on your music skills for an hour a day, and do the marketing for the rest of the time that you can spare.

Music Career Killer 2: Not having a clue who your fans are… 

If you try to market to everyone then nobody will feel truly connected to you or feel you’re making music just for them… The problem comes when you’re trying to work out where to focus your marketing, because unless you have a clear idea of where your fans hang out then the options will be literally endless, and it will seem like a massive mountain to climb. So start off by really thinking about where your music fits into the world and how you could describe it to someone you met in a lift for five seconds. I think most people would agree that there are not many other musicians on the planet like Bjork…she is always coming out with something new, interesting and exciting for her fans, and whether you like her music style or not she’s definitely got something interesting to say…

But if you really want to make rapid progress with your marketing then trying to be a total one-off and create something totally new is tricky! Personally this held me back for a long time…I wanted to appeal to every person on the planet and every song I recorded was in a different style, trying to model the recording techniques of each genre. When people would ask me what kind of music I did I would reel off Country, Rock, Folk, Punk, Prog…quite frankly I think people were sorry they asked. So forget the ego thing for a minute, sure you have something cool to offer the world but you should make it your mission to find successful musicians who sound like what you do, and rejoice when you come across a new one. Because they will probably be surrounded by a whole heap of music fans that you can start to funnel on to your mailing list, using the marketing tactics we talk about. Even if all your songs are quite different from each other, think of each song as a key to another market of fans. The main thing to remember is that when you describe your music or songs to people you’re really describing the ideal fan for that piece of work…

So now when I hit a site to try to get featured I just keep it simple, if I’m trying to pitch a rock song I might just say “I sound like a mixture of Prog Rock and Michael Jackson”… interesting and is simple enough that people will know what they’re getting.

Music Career Killer 3: Not collecting email addresses on your website, and everywhere else…

 90% of the people who have a spark of interest in your music may visit your website once and never come back… So if you don’t do your very best to offer them something extremely cool and try to capture their email address, then your website is like a leaky bucket and you’re fighting a loosing battle. If you don’t have email capture set up right now then drop everything and spend a few hours getting it done. First sign up for an Aweber account… This service is relatively cheap and can grow with you as your email list builds. Then you want to add email capture forms to your website. Here are my top 5 spots…

1. Pop up your freebie to every new visitor to your site

2. Put an opt in form in the sidebar of your website or blog.

3. Make sure that you have an “about page” on your site that gives a quick summary of your back story and the chance to sign up.

4. Have an email opt in form at the end of every blog post you write
so that interested people can keep up to date with what you’re
doing next.
Once you’ve got your email capture set up just follow this simple formula
for making money from your music. 

“Entertain your fans then link to something they can buy…” Don’t get all hung up with being the greatest sales person, just show your people a good time and then give them the option to buy. You should also collect addresses on your Facebook page, have a Twitter link back to your fan-capture and most importantly of all at your live shows. The people at your gigs have just seen the merchandise (your music) up front and will often come up to you and tell you how cool it was, so whip out your phone or just a sheet of paper and offer to send them your killer freebie to their email address… Forget about selling CDs for now, because the email address is the real asset and will let you keep on making sales for years to come……and then turn those email addresses into even more fans by asking your people (or giving them an incentive) to pass your music onto their friends. Make it really easy with Facebook and Twitter share buttons or the Add This widget that will detect what social networks they use the most and then show buttons to match. Pretty smart ;-D It’s that simple…

Music Career Killer 4: Not selling anything… 

So many musicians drop the ball at this stage, they will produce great music for the fans but then  feel bad and not ask people to take the next step to buy something… Or they do try to sell, but because they don’t feel comfortable with it they get all nervous and  it does not come across in a cool way.

Selling is just letting people know about the cool things you’ve set up for them and you should
never feel ashamed about it.
It’s like this unspoken law where all but the top few famous musicians have to be
penniless and work for nothing.

 So if you don’t currently have anything for sale on your website then don’t do anything else until you have. It can be as simple as a $5 per month subscription to get a song of the week delivered to their inbox. This will cost you nothing to set up and you can have it up and running in under 10 minutes. Just use a PayPal subscription button on your site.

Music Career Killer 5: Not collecting money from your non-paid fans in the form of ads…

The truth is that only a small amount of people on your list are going to buy your music…maybe 20% if you’re very lucky.

That does not mean that the others are not a very valuable asset in your music career as well…they may still be just as into your music as the next guy, but just not at the stage yet where they want to make a financial commitment.

But these people might hit a share button and pass on your stuff to friends who might buy, or click on an ad that you place around your content and that you get paid for.

Cool! you just turned someone who never wants to spend a penny into cash, and in my book that is like creating gold out of thin air and a very important concept in the business model of the modern DIY’er.

Always be thinking about how you can turn your non paid fans into gold.

Music Career Killer 6: Not using YouTube…

The cool thing about YouTube for musicians is that it’s probably one of the top places of the internet to find a mountain of your fans hanging out, because quite frankly nearly every musical style that you can think of has a major foothold on there.

It’s also quite easy to get ranking and traffic to your videos once you start to test a few different things. So if you have not yet started to post videos now is the time. Post up an interesting cover version, create a musical response to something that is buzzing in the news, write a song for a cool blogger that you follow or just take a song that you’ve already written and post it up in a way that people will be searching for in Google. (For instance you might find out that a bunch of people search Google for “songs about love” and realize that you have the perfect tune to satisfy that search.)These are all easy ways that you can get started now and have hits on your videos in a few hours, but the real power comes when you have a body of work uploaded over time that are all sending you hits. I can’t say enough in favor of YouTube for your music marketing so get to work.

Music Career Killer 7: Trying to do all the marketing yourself…

I’m not sure about you but I sometimes wake up and feel totally brain-fried! It’s like I know everything that I should be doing but the tasks and workload seem so overwhelming that it’s almost paralyzing…I find it’s very annoying that the more to do, the more I feel like sitting down and eating some pie! But then I just accept that I’m a flawed human being like everyone else and set the pie aside in favor of some positive music marketing actions. In that situation anything is better than nothing and months of procrastination… The other thing that keeps me going in these “GREY ZONE” moments that we all face from time to time is the thought that there are other people out there in the world helping with my marketing efforts.

So even if I have a day off and go for a picnic with my good lady wife my site will still get a bunch of hits because I’ve set up systems that motivate other people to work toward my goals too. “One day you have to sit back and realize that there is just too much for one person to do all alone, and enlist the help of others to aid you in your mission.”

This is kind of like an online street team… Like I said at the start of this guide, your main mission is to make incredible music first and you can’t do that if you spend every hour of every day trying to get hits and writing blog posts. The answer here is motivating your fans to promote your music for you. After going through these cheat sheets you will know what works, so there is no reason you can’t just get someone else to do some of the work for you.

I’ve found that if you take a very enthusiastic fan and sprinkle on a little financial incentive to pass on your music you create a very effective music marketing machine.

This is the whole basis of my “Rapid Fan Formula” process, but even if you don’t have access to that yet you can still use this mindset of sharing the workload to great effect.

Music Career Killer 8: Not taking at least one marketing action everyday…

When we began here I mentioned the importance of daily progress with your music, but also just as important is the power of just one thing per day that will get your music out into the world and in front of a targeted, interested fan.See, music marketing is like trying to push a car with your bare hands. At first it seems like it won’t budge, but then you start to get a little movement and before you know it you’re going at a steady and predictable pace……and once in a while you will come across a hill where you can sit back and let things roll, all you have to do is steer. But if you just start to push for 5 seconds then stop for a few days, then come back and try again for 5 minutes you will never build up enough momentum and it will never get easy.

One of the biggest challenges that faces the modern DIY musician is consistency, because things will come up in your life that seem more fun or more important than working on your marketing.

But a little bit of focus on one really cool project can work like magic, all you need to do is remember why it’s important and why you decided to start learning music marketing in the first place.

For me it’s being able to work for myself and have freedom from the rat race… I find that idea always allows me to re-focus on what’s important and always stay in the minds of my fans.

Music Career Killer 9: Not having your own website…

Ask anyone who based their music career around MySpace how they feel about it now… If I can risk one more analogy its like taking your life savings on board a sinking ship and watching with horror as everything you’ve worked for goes into the cold ice water. So get your own site… It’s easy, it’s fast and it’s cheap and it gives you complete control over every part of your career with no weak points.

No website is too big to fail and any other site apart from your own may one day kick you out for something that they suddenly decide is against their terms and conditions.

Music Career Killer 10: Not offering high end products…

Most people are happy when they make a few bucks from their music, and you should be happy because it’s a very important step to take something digital and charge for it. That gives you the makings of a very special music career where everything you sell is 100% profit.

But it takes a lot of $1 downloads to keep you afloat and means that you’re constantly in selling mode. The important thing to remember is that not all music fans are created equal…some will not have an extra penny to spend on your stuff from their pay packet, but a few people on your mailing list will literally be millionaires and have money to burn.

What’s the point in selling a millionaire something for $1? Obviously we don’t want to charge them $1000 per download just because they are rich, but the idea is to cater to all kinds of bank accounts with higher value products.

So have something that you can sell for $1000 or $2000 or even $10000! All it takes is putting a link on your site and letting people know what you have set up for them…

Most people will never go for it, sure, and if you’re reading this you’re probably highly skeptical about offering these services…that’s because you and me aren’t millionaires and we don’t have the same financial perspective as someone who is.

These high ticket items usually come in the form of a personal appearance like a gig, or a one-off personally written piece of music. You could even give someone a “red letter day” where they come out to where you live, come and jam with you then you take them out for a slap up meal, basically show them a killer time…that is the kind of offer that you can really charge a premium for.

Or you might buy a new guitar, play it at a bunch of shows and get some pictures then sell it on eBay as “signed memorabilia”. …all I can say is that if you don’t have that high ticket button on your site then nobody is ever going to click it.

Music Career Killer 11: Not creating a second income…

 It don’t matter which way you look at it, creating enough money to live off your music is a challenge…it’s harsh but some people don’t want to buy music right now because they are too busy stealing it from file sharing sites.

It can and has been done of course, no doubt about it, but it will take time and commitment on your part to get there. Luckily there are easier ways that you can make enough money to cover your bills, because there are a whole heap of other things that people buy on a daily basis where you can jump in on a piece of the action.

The way it works is like this… The potential buyer hits the internet with a mission to spend some cash on something cool that you know a thing or two about, maybe it would be a guitar, new piano or even Music Marketing Classroom.

They do a few searches and find that you have written a great review or provided some training on the product that they’re interested in…

They come over and check out your thing and now feel ready to pull the trigger and click your special link to buy, and Shazammer! You get paid!

The key with this is not to create a whole other business separate from your music career because that will make you lose focus and take up too much time. But if you can make money from things you’re doing anyway like practicing guitar or even marketing your music then why not do it?

Music Career Killer 12: Boring your fans and playing it safe… 

I can’t tell you how many times I have seen this happen…You go to a show and see a new band rocking out some amazing tunes, but each time you see them again they just continue to play the same old set over and over.

The bottom line is that one set of good songs does not make a career.

I think some musicians feel a fear that they will not be able to match their previous work and this becomes kind of like a block.

So again, make sure that you write something new everyday and the gems will come by default. You’ll be showing people considering an investment into your music (a fan or record company) that you will be consistently productive in the future.

Music Career Killer 13: Playing every crap gig you get offered…

When you first start, you might as well play any show that comes along because this is valuable experience, and can even save you some money on the practice room. This becomes a “career killer” though when musicians continue to play every bad show in the hope that they might just convert 1 new fan.

Playing to empty rooms with no pay not only sucks ass, but it’s also like a cancer to your career because it will destroy your enthusiasm.

Next time you get offered a bad show turn it down, and spend the evening connecting with promoters of popular club nights and venues. One really good gig is worth a hundred empty venues.

Music Career Killer 14: Forgetting to be a human…

This one is simple… If you ever have to write “to whom it may concern” in your messages to promote your career, then you are not on good enough terms to ask for any help. You need to get out there and do a little bit more networking first.

Also, try to mix “professional” with “human” because people in the music industry don’t want to deal with self-promotional robots.

There is no reason you can’t pack your promotions with your own personality and have FUN. Most people are sick of corporate bullshit.

Remember that there is a real person behind every email address, so stop thinking of your music marketing as a numbers game.

Which brings me on to…

Music Career Killer 15: Spamming

People often start out in music marketing messaging everyone they can on YouTube, Twitter, Forums, Blogs, Facebook and MySpace in the hope that one day so many people will hear about them that they will get famous……or they find a bunch of contact info for industry people and send a mass email like: “Hey, we are a cool band and are looking to get signed, please email back if you can help.” But just think about that for a second.

If you got an email like that would you think good things about the band? NO WAY! You have just missed an opportunity with a massive section of the industry and wasted the time you spent opening your can of spam. 😉

A well thought out, targeted promotion will take more time upfront, but in the long-term it could get someone interested and move your career forward.

Music Career Killer 16: Music in a vacuum…

As well as making daily progress with your career you also need to be tracking what’s going on in your music scene as well.

This is very important because when you follow all the latest news you start to notice little opportunities that will pop up from time to time.

If you just sit in your bedroom and never get involved with your music scene, then it will be much harder to get your work in front of the right people.

Music Career Killer 17: The curse of the solo musician…

Sometimes being a solo act can be great, like when it comes to getting paid at the end of the night! But the problem with being a one man (or woman) show is that you never get to brainstorm new ideas with anyone, and you always have to go with your gut. For instance… You might have a marketing plan you’ve been working on for the last year, then suddenly you speak to a music PR person at a gig and find out that if you just made a few tweaks you might achieve success faster.

So it’s a good idea to find a group of other solo musicians and get together once every couple of weeks for a mastermind session. Talk about new ideas and projects you have going. When you put your brains together with a clever group of people you become a SUPER-BRAIN!

Music Career Killer 18: Getting fed up… 

Music can be a bitch and some days you will feel depressed and like nothing is going your way. This is a very dangerous time, because a nice steady job with benefits will suddenly seem a little bit more appealing. At this point you need to take a couple of days off and get away completely. After a little while you will start to realize that things are not so bad, and with that clarity you can plan your attack in a new and better way.

Music Career Killer 19: Creating the “Perfect” music marketing plan…I know that a lot of people like to think of themselves as perfectionists and I used to be the same way, but rather than helping your career this will ultimately kill your spirit. Perfection sucks! Writing the perfect music marketing plan and never actually putting anything into action will get you nowhere FAST. For example, if you are making a YouTube video and mess up a chord or two just laugh and post it anyway…Set a short deadline for planning and then get to work and test your music marketing theories. 

Music Career Killer 20: Getting jealous of other musicians… 

Nobody feels great about getting jealous, but it’s natural right…? You work your tail off for months to try to get hits to your site and then you see another musician getting featured in the press and you know that in one day they are going to get more hits than you got in the last three months. I’m sure you may have felt something like this at some point and I know I have…But it does not have to be that way if you just make a little mindset shift that I think will give you a new perspective on the success of others……and that is simply this… When you see another musician doing something cool like getting played on the radio, getting signed or getting press think to yourself  Cool, that means I have the opportunity to do the same thing, because the other musician has just uncovered another potential opportunity for me to market my music as well”. See, if you track other musicians who have a similar fan base to your own using Google Alerts you get daily updates with new opportunities where you might connect with people who will be open to what you do because they just featured something very similar. This follow-up approach is something I call the “Slip Stream” because you get to ride on the wave of the hard work of other musicians and PR companies and takes a lot of the guess-work out of your marketing.

The Tipping Point 

There comes a time in the life of every successful musician, when youhave added so much value to the world that suddenly your Twitter and Facebook numbers are going up everyday, and your website traffic is

increasing by itself. This is the point at which fans start to become your automatic promotion source, and if you give up before this ever happens you will never know what it feels like. Having reached The Tipping Point you can scale back your music promotion, and focus much more on the creative process.
Diligently promoting your music on a regular basis for an extended period of time will bring you great rewards.
As Bon Jovi once said…“Oh you got to KEEP THE FAITH!!!”

Source:DIY Musician

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#ChicagoMusic-Are you doing your job as an Indie artist?

Hey Y’all!
It’s Your Gyrl, Ms. Carmen aka Platinum Voice PR bringing another relevant topic to you!

Are you doing your job as an artist? – (Main things to focus on as an indie artist)

Being an independent artist is a whole lot of work. It can get really hectic at times, especially if you are not sure what to focus on first. Every day I see artists spending hours tweeting their music to random people and celebrities on twitter, or posting their video to Facebook a million times where only their few hundred friends can see it. In this business time is money, so you need to spend your time wisely and come up with a way to spend less time with greater results. Promote with a purpose. As an artist, your goal is to make great music and get it heard by the masses, so it’s time to buckle down and focus on the right things to further your career. To help you out, I’ve compiled a list of some of the main things you should focus on and basic questions to ask yourself as an artist. The following are not in any specific order because they are all of equal importance:

1.  The Art – Are you a master of your craft? Do you create singles? Do you have enough material for an album or mixtape? Do you have a steady recording studio? Has your music been mastered? What makes you stand out amongst the other hundreds of thousands of artist’s out there? (are you marketable?) Why should someone buy your music? (Remember, getting people to buy into your brand is the main goal). These are all things that you really need to think about and focus on before you make any other moves. Without your product you have nothing to promote and showcase. Make sure that your music is up to par before deciding to move onto the next agenda. Never get ahead of yourself, take it one step at a time. Think of your music/music video as your commercial – you want your music to make others want to buy your product. Make sure that you get the best quality possible for your budget. Quality over quantity. One hot original single, fully mastered, with a professional video is better than a whole mixtape full of ‘bars’ on industry beats.

2. Your Brand – Getting your music out there also involves getting your brand out there. What do others think of you aside from your music? What do you stand for?  You need to put forward a consistent public image that everyone can associate you with. Understand who you are as an artist, come up with a logo that properly represents you. Your brand is what you represent, it makes you stand out.  Your Twitter Avi, Facebook profile picture, logo, sound, image, personality, and beliefs are all a part of what makes up your brand. What do people associate you with? When you think of Wiz Khalifa what comes to mind? Most likely you think of his use if marijuana and his laid back personality. When you think of Michael Jackson, what do you think of? His white glove, high water pants, and shoes with white socks always stand out along with his over the top dance moves. Are you starting to get my point? Your brand is an all around image of you. This will help you with marketing and merchandising, and it will give fans a clear picture of who you are. Your brand should be developed and based on the real you, this will allow you to genuinely market yourself, instead of trying to portray an image of someone who you are not.

Overwhelmed yet?… Didn’t think so! Continue on…

Profile Picture

3.       Business/Marketing Plan – As an artist you are a business, and it is never a good idea to just ‘wing it’ when it comes to your career. So you have all this great music that’s ready for the world to hear, now what’s your plan to get it out there? It’s always better to be organized and have a goal. What single are you going to shoot a video for first? Who is your target audience? How many people do you know personally that would be willing to take a listen to your track and spread it around? What music blogs are you in contact with that will post your video? Have you written a press release for your single/mixtape/EP? Is all of your music copyrighted? Do you have money put aside for promotion? Do you have any performances lined up to showcase your new music? It’ seems like a lot to answer at first, but taking out the time  to really answer all of those questions will end up saving you a bunch of time and money in the future. Come up with a marketing plan for your current single, and have a broader plan for your career over the next 6 months to a year. What are your goals? Give yourself deadlines and do your best to abide by them. This industry is far from a nine-to-five job, so expect to make adjustments to your marketing plan along the way, but at least use your plan as a guide.

4.Budget – This is a word that most artists seem to be afraid of. The word ‘budget’ does not necessarily mean thousands of dollars (although eventually that’s what it takes) it is simply how much money you have put aside specifically for your music or for a certain project that you are working on. You know the saying – ‘It takes money to make money’. The reason most artists want to get signed is because labels have the money to invest. Record Labels spend 6 figures and up launching new artists. Now, no one expects an indie artist to be able to pay that much money for promotion, but spending a few hundred to a few thousand dollars is the minimal amount you should be spending if you are serious about your career. You might not have the money for huge marketing campaigns like labels do, but it does pay to invest in certain things like email blasts (depending on who it’s from), major magazine placements, promotional packages from marketing companies and websites – then let’s not forget that it costs money to post your music on iTunes, Amazon, etc – and before you can do all of this, you will be spending money on production, studio time, photo and video shoots etc. There’s a lot of money needed to really prosper from being an indie artist, but in order for others to invest in you, you must be willing to invest in yourself. Think of it this way, even if you do get a record deal, you STILL have to pay for promotion (but that’s a whole other blog in itself). Just remember, take your time. None of this is impossible; you just have to plan it out properly.

5.Presentation  This is definitely one of the most important things to focus on throughout your music career. Presentation can make you or break you. It can be the reason someone follows you on twitter, the reason someone listens to your music, the reason someone goes on to view another one of your videos – you get the point. How much effort do you put into looking as professional as possible? Presentation means everything from your name, your style, your website, the quality of your music (is it mastered?), your album cover and artwork for your singles, and the quality of your music videos  – to how you conduct yourself during interviews, what you say in your tweets and Facebook statuses, and how you send and respond to emails (email etiquette). Is your website up to date? Are your tweets/statuses interesting? Is your twitter bio complete? Is the site listed? Does your music sound radio ready? Does your music video look professional or does it look like it was filmed on a phone? Are your emails professional? Do they say more than ‘yo check out my music’? If you want people to take you serious, you must be serious about what you do. Always make sure that you present yourself in a professional way.

6.Proper Networking – Making valid connections is a crucial part of your success as an artist. Everyone knows that in the music industry it’s about who you know as well as what you know. Both play a major part – but what you know allows you to find those who can really play a big part in your success. When you know what you’re talking about people know you’re serious. When you know what you stand for and you have a firm grip on your marketing plan, people see you as a professional. Those who have already been there and done that don’t want to deal with amateurs (it takes too much work). Professionals in the industry want to deal with those artist’s that really know their stuff. You are what you attract – if you are professional you will attract those that have the same mindset.You must always be as professional as possible so that people will know you’re serious and they will either come to you, or at least be receptive when you approach them. It’s not about contacting every random person and trying to get everyone to listen to your music, it’s about being yourself so that others are genuinely interested in you . If people like you as a person, when you release music they will listen! Do you interact with fans or potential business clients or do you spend all day posting your music? Do you respond to everyone that responds to you? It’s all about your approach. Fans like to get to know you as a person, as someone they can relate to. It’s not always about the music. If your tweets/statuses/emails are interesting and can grab people’s attention, when you post your music you will have a better chance of someone taking a listen.

So there you have it – what you as an independent artist should focus on in a nutshell.

Source: breezyb215

You never know where I may be bringing you the events of Chicago, so make sure you follow this blog and Follow me on Twitter, @PlatinumVoicePR! If you need your name and craft to buzz out here, go to http://www.platinumvoicepr.com. Until next time, See ya later Babies!
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Platinum Books to Read

@KellZodiac tells us his deepest secrets in Soulacoaster: The Diary of Me

Hey Y’all!

It’s Your Gyrl, Ms. Carmen aka Platinum Voice PR bringing another Platinum Book to you!

Soulacoaster: The Diary of Me by R. Kelly

While searching on the internet for some books to post on the blog, I thought to start with someone in my home town.

There were many posts on Facebook, mostly negative ones, that stated how they do not want to read anything by Mr. Kelly. Well, I want to know the “Man of R&B” and the trials and tribulations in his life. It really doesn’t matter, if he has a ghostwriter or not, someone listened to his story. Quite frankly, Mr. Kelly has gotten more publicity than he will ever need in this lifetime. But remember, He is human just like you!

I support R. Kelly, Chicago and #ChicagoMusic! I will be purchasing  the book, Soulacoaster: The Diary of Me, when it goes on sale.

You can find the book on Amazon and book stores near you.

WHO IS R. KELLY?

DISCOVER THE MAN BEHIND THE MUSIC IN SOULACOASTER: THE DIARY OF ME

Beyond the chart-topping hits and the controversial headlines, Kelly lays bare the true life story of a complex soul and a musical genius

4-City Book Tour Kicks Off  Thursday, June 28 in New York City

In his own words, music icon Robert Sylvester Kelly takes readers on an emotion-packed “soulacoaster” ride that explores the untold story of his frequently sensationalized but rarely humanized life. With searing honesty, Kelly delivers a fascinating portrait of a gifted soul trapped in the conflicting realities of “bump and grind” sexuality and soul-stirring “I Believe I Can Fly” spirit. Kelly’s spectacular rise from street performer to superstar who has sold more than 35 million records worldwide was derailed when he plummeted into a six-year legal ordeal that nearly ruined his life and finances–until in 2008 he was found innocent of all criminal charges.

In Kelly’s most intimate and revealing project to date, Soulacoaster: The Diary of Me (SmileyBooks, June 28, 2012, ISBN: 978-1401928353, $29.95, Hardcover), a memoir written in three acts, employs the same dramatic plot twists and turns that mesmerized fans of Kelly’s hip-hopera Trapped in the Closet.

“In the tradition of legendary soul singer/songwriters, R. Kelly has defined his own unique style of genius while influencing an entire generation of singers,” says chairman and CEO of Epic Records, Antonio “L.A.” Reid. “He is the pure essence of soul, and in Soulacoaster you’ll discover the untold story behind every song.”

Soulacoaster “Act I: Back in the Day” chronicles the musician’s early life on Chicago’s south side with Joann Kelly, his beloved soul-singer mother. Kelly reveals the secret pain of too early, too often sexual trauma that impacted him as a child. Plagued by a crippling learning disorder that left him unable to read or write even to this very day, young Kelly compensated for his deficiencies by perfecting his basketball skills until his dream was nearly destroyed by random gun violence. When his music teacher/mentor Lena McLin prophesied that music, not basketball, would be his destiny, he wanted to believe her.

In “Act II: Getting Busy,” Kelly evolves from a Chicago drop-out to a struggling LA musician homeless on the sands of Venice Beach while wrestling with the hard-to-resist sexual and financial temptations that go with sudden stardom. Kelly’s musical genius shines as he describes the genesis of hits like “12-Play,” “Bump N’ Grind,” “I’m Your Angel,” and “We Thuggin.” When Kelly writes and produces for his musical hero Michael Jackson, readers learn how initially he was not credited as writer on “You Are Not Alone,” and what happened when he pushed back.

“R. Kelly is R&B,” says actor and singer Tyrese Gibson. “In Soulacoaster you’ll discover that his genius rests in his ability to constantly push the musical envelope as he explores the intimate aspects of love and lust, pain and joy, defeat and triumph.”

“Act III: In the Ring,” Kelly boxes against real-life challenges including: the diss-respect of colleagues, the painful end of his 12-year marriage, and the pepper spray truth behind the “Best of Both Worlds Tour.” During this time, Kelly faced down his detractors orchestrating the most prolific period of his career at The Chocolate Factory- even as his legal team advised him to slow down, hide out, and cop a plea.

By 2008, Kelly had won the hardest fight of his life and in 2010, he re-emerged on the world stage when his inspirational anthem “Sign of Victory” opened the 2010 World Cup in South Africa.

The beautifully designed Soulacoaster includes more than 130 color photographs that offer a truly dimensional portrait of Robert Kelly, the mama’s boy, the brother, the artist, the father, and most of all, Robert the man.

“In the end, I am saved by the music,” says Kelly. “Like Trapped in the Closet, life for me is full of cliff-hangers. I have no idea what twist or turn the rollercoaster that is my life will take. I am saved by God’s gift of love. If through my words and music I can pass on that gift to the readers, I am the happiest man on earth.”

Join R. Kelly on the Soulacoaster Tour in the following 4 cities:

New York: Thursday, June 28
Washington, DC: Saturday, June 30
Chicago: July 14
Los Angeles: August 10

On June 26, Kelly will release Write Me Back, a dynamic twelve-song CD collection available in stores and on Amazon.

Pre-orders for The Limited Collector’s Editions of Soulacoaster: The Diary of Me, created especially for Kelly’s devoted fans, will go on sale today. The Limited Editions offer special features including an original poster, a VIP all-access pass, lyric cards, an enhanced CD, and more, and are available only at http://www.rkellysoulacoaster.com.

For more information about Soulacoaster: The Diary of Me, visit: www.rkellysoulacoaster.com.

Source: villagevoice.com

You never know where I may be bringing you the events of Chicago, so make sure you follow this blog and Follow me on Twitter, @PlatinumVoicePR! If you need your name and craft to buzz out here, go to http://www.platinumvoicepr.com.  Until next time, See ya later Babies!

Disclaimer:

(PlatinumVoicePR is the source for the events and has no legal bindings with associated parties)

(Music Videos and Links are for promotional use only)

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Celebrity News, Platinum Articles

#ChicagoMusic- R. Kelly @KellZodiac does it again!

Hey Y’all!

It’s Your Gyrl, Ms. Carmen aka Platinum Voice PR bringing some celebrity news to you!

Chicago-Native R. Kelly does it again with his upcoming Cd release, Write Me Back! Grammy Award winning singer, songwriter and producer R. Kelly, will release his 11th studio album on June 25TH!

I’m so excited to hear what the King of R&B has cooked up in the lab! Make sure you Pre-order the deluxe version so that you can have more ear candy for your listening pleasure.

Write Me Back is the follow-up to 2010’s critically acclaimed Love Letter, which celebrated the music of the 50s and 60s. The new album represents the natural progression of Kelly’s musical time machine, recalling the sultry and seductive sounds associated with such icons as Barry White, Marvin Gaye and Teddy Pendergrass, among others. Like its Love Letter predecessor, Write Me Back is also a celebration of love.

From classic R&B to hip-hop, inspirational to gospel, no other artist has covered the vast array of human emotions more than R. Kelly. With a track record that boasts over 40 million albums sold worldwide, 6 #1 albums, 11 #1 singles, 3 Grammy Awards, 8 Soul Train Awards, 6 American Music Awards and 6 Billboard Music Awards, R. Kelly has rightfully earned his title as the undisputed “King of R&B.” In 2011, Billboard named R. Kelly the #1 most successful R&B artists of the last 25 years! When not in the spotlight, Kelly has written and produced hit songs for Whitney Houston, Michael Jackson, Celine Dion, Jennifer Hudson, Maxwell, Britney Spears and countless others. More recently, Kelly was tapped to write and produce original music for the upcoming Sparkle soundtrack.

R. Kelly Takeover Weekend on Centric TV (platinumvoicepr.me)

You never know where I may be bringing you the events of Chicago, so make sure you follow this blog and Follow me on Twitter, @PlatinumVoicePR! If you need your name and craft to buzz out here, go to http://www.platinumvoicepr.com.  Until next time, See ya later Babies!

Disclaimer:

(PlatinumVoicePR is the source for the events and has no legal bindings with associated parties)

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Music 101, PlatinumVoice News

Artists that placed Chicago on the Hip-Hop and R&B MusicMap

Hey Y’all!

It’s Your Gyrl, Ms Carmen aka Platinum Voice PR bringing another article to you!

I wanted to pay homage to the artists that are from Chicago and made it possible for the local artists to be heard!

Respectfully, I hope that I mention everyone that has contributed to the game! I now present the Chicago Artists(In no particular order)…..

My City….Chicago!

Crucial Conflict

CRUCIAL CONFLICT

Crucial Conflict is a Chicago hip hop group best known for its 1996 single “Hay” (from the album The Final Tic) and “Scummy” (from the album Good Side, Bad Side). The members of Crucial Conflict are Coldhard, Wildstyle, Kilo, and Never. They often collaborated with fellow Chicago rappers, Do or Die and Twista. They recently finished their album, Planet Crucon, with their newest single, “Barn Fire”.

Crucial Conflict, with the help of Do or Die, made the Chicago rap community more visible. With fast-paced raps, the band was compared to Bone Thugs-n-Harmony, with whom they later ended up feuding. When the smash hit “Hay” was released, it improved the sales of the band’s album, The Final Tic.

They have collaborated and worked with such artists as Three 6 Mafia, Do or Die, Twista, R. Kelly, 2Pac, Warren G, The Outlawz, George Clinton, Project Pat, Da Brat, Busta Rhymes, DJ Quik, Big Sha, ACE The Yung Heavy and many others. Crucial Conflict has also recorded tracks for movie soundtracks such as How To Be a Player, Rhyme & Reason, Belly, and Thicker Than Water. They also made a cameo appearance in the 1998 Hype Williams movie Belly, which starred DMX and Nas.

R. Kelly

R Kelly

Robert Sylvester Kelly (born January 8, 1967), better known by his stage name R. Kelly, is an  singer-songwriter and record producer. Often referred to as the King of R&B, Kelly is recognized as one of the most successful R&B artists of all-time.

A native of Chicago, Kelly began performing during the late 1980s and debuted in 1992 with the group Public Announcement. In 1993, Kelly went solo with the album 12 Play. He is known for a collection of major hit singles including “Bump n’ Grind”, “Your Body’s Callin'”, “I Believe I Can Fly“, “Gotham City”, “Ignition (Remix)”, “If I Could Turn Back the Hands of Time”, “The World’s Greatest”, “I’m a Flirt”, and the hip-hopera “Trapped in the Closet”. In 1997, Kelly won three Grammy Awards for “I Believe I Can Fly”.

Kelly has also collaborated with, written, produced, and remixed songs for many artists including The Isley Brothers, Charlie Wilson, Quincy Jones, K-Ci & JoJo, Aaliyah, Janet Jackson, Whitney Houston, Toni Braxton, Michael Jackson, Mary J. Blige, Britney Spears, Usher, B2K, Twista, and others.

The Recording Industry Association of America (RIAA), has recognized R. Kelly as one of the best-selling music artists in the United States with 33.5 million albums sold.In March 2011, R. Kelly was named the most successful R&B artist of the last 25 years by Billboard.Kelly has released 10 studio albums, sold 35 million albums in the U.S., 15 million singles, and over 50 million albums worldwide making him the most successful R&B male artist of the 1990’s.

The anticipated releases Black Panties and  Write Me Back are scheduled for  April 2012.

Black Panties is the upcoming eleventh studio album by R&B singer R. Kelly. It will be released in 2012, via RCA Music Group. Jive Records released all of R. Kelly’s previous albums, but after Sony Music Entertainment dissolved it along with Arista and J, every artist, including Kelly, signed to RCA will release their albums from the group.

The album’s first single will be “10 Minutes”.Black Panties, says Kelly, “is the new 12 Play“, and that it will be different from his previous album Love Letter.

The status of this album is now unknown; on February 1, 2012, Kelly released the first single, “Share My Love”, off his eleventh studio album, Write Me Back.

Common

Common

Common’s success as an underground rapper in the nineties was the first time that significant attention was paid to Chicago hip hop as a separate entity. The singles from his first album reached the top ten in the Billboard Hot Rap Tracks and the attention of music critics and fans alike shifted to the midwest based on Common’s lyricism. This opened the door for other blossoming MCs from Chicago in the mid-nineties (such as Da Brat), but Chicago hip hop was still vastly overshadowed by the West and East Coast hip hop scene. Still, Common has found mainstream success in the 21st century with Grammy winning albums like Finding Forever and Be, and is recognized as an icon of midwest hip hop.

Kanye West

Kanye West

Kanye West’s lyricism, then not prevalent in rap music, disregarded any talk about how well-respected, or “hard” the rapper was on the street. As Kanye became successful, many other rappers from other places like Drake and Kid Cudi realized that they could use alternative hip hop to gain mainstream success as well, and many rappers re-orientated their styles from a gangsta rap persona to an emphasis on other things. This was significant for Chicago, as many rappers from there do not have hardcore styles, having been influenced by Common or Kanye West.

The recent surge in popularity for alternative hip hop finally gives Chicago artists an opportunity to be successful. As the violence in hip hop toned down during the late 2000s, conscious rappers such as Lupe Fiasco and The Cool Kids became a regular in the Chicago rap scene.

Lupe Fiasco

Lupe

Lupe Fiasco was a guest artist on “Touch the Sky” with Kanye West. His début album was Food & Liquor. Receiving both critical and public praise, Food & Liquor peaked at #8 on the Billboard 200, and at one point was at #2 on the Hip Hop Billboard Charts. It was nominated in 2007 for three Grammys, including Best Rap Album, Best Rap Song, and Best Solo Rap Performance. Fiasco’s The Cool was released in late December 2007. His single “Superstar” peaked to #10 on The Billboard Hot 100,making it his most successful single on the chart until 2011, where he released his most successful album to date, Lasers along with his most successful single to date, the Kane Beatz-produced track, “The Show Goes On”.

Lupe Fiasco’s love for electronic dance music was made terribly clear on his 2011 album, Lasers. But seeing how he’s clearly become hypnotized by the sounds of the wobble-wobble and oomp-tiss, the Chicago rapper has now taken on the role of DJ. He and DJ Sky Gellatly are SNDCLSH and relatively soon, we’ll be hearing a full EP that they have recorded together.

Their latest track, however, won’t appear on that project. It’s a one-off remix of one of their favorite tracks of all time, the Pointer Sisters’ classic single, “Automatic.” If somewhat predictable drops and rave scenes are your thing, you’re probably going to love this.

He’s working on his fourth album, Food & Liquor II: The Great American Rap Album.

Do or Die

Do Or Die

Do or Die is a gangsta rap trio originally from Chicago, Illinois. The group experienced mainstream success with the single “Po Pimp”, a collaboration with fellow Chicago rapper Twista, from the album Picture This. Group members are brothers Belo, Nard and AK-47. The trio has sold more than three million albums. Many of the tracks feature Chicago’s own Johnny P singing the hooks and The Legendary Traxster on production.

Twista

Twista

Twista is known primarily for his rapid-fire delivery. At one point recognized by the Guinness Book of World Records as the world’s fastest rapper, Twista’s success has come largely with other Chicago acts (notably Kanye West and Do or Die). His most successful album to date, 2004’s Kamikaze, and its two singles, “Slow Jamz” and “Overnight Celebrity”, were all chart toppers.

Rhymefest

Rhymefest

Rhymefest hails from a Chicago neighborhood known as Jeffrey Manor. Although relatively new—he has only released one album, Blue Collar. He was a co-writer of Kanye West’s 2004 single, “Jesus Walks”. His début album, Blue Collar hit #61 on the Billboard 200.[

Da Brat

Da-Brat

The Jermaine Dupri protégé had chart success in 1994 with her single and video entitled “Funkdafied,”(so so def) taken from her début album of the same name. During the rest of the decade, she remained somewhat low-key and came to be known more for her featured appearances on other rappers’ and R&B singers’ albums than for her own solo work.

Jeremih

Jeremih

Jeremih is a recording Artist, Songwriter and Producer signed to Def Jam Recordings. Jeremih’s début single, “Birthday Sex” (which was also recorded in French), peaked at number four on the Billboard Hot 100. His first and self-titled album, Jeremih, debuted at number six on the Billboard 200, selling 59,000 copies in its first week. On September 9, 2010, he released his second album, All About You.

Jeremih cites Michael Jackson, Stevie Wonder and R. Kelly as his biggest influences.He described their music as “timeless”, calling them “true musician-artists”. With the release of his début album, Andy Kellman of Allmusic compared Jeremih’s vocals to Slim of 112 and Raphael Saadiq, noting that his “charmingly sly voice…is hard to not like”. In contrast, Ken Capobianco of The Boston Globe felt that Jeremih’s voice was “thin”, showing “little range”.Jody Rosen expressed that Jeremih “has a way with tunes and hooks”. He received comparisons to The-Dream, R. Kelly and Stevie Wonder.

Shawnna

Shawnna

Rashawnna Guy (born January 3, 1978), better known by her stage name Shawnna is a female rapper. She was the first female artist signed to Def Jam through Ludacris’ Disturbing tha Peace Records. She is a former member of the female Chicago rap duo Infamous Syndicate and she is also the daughter of the blues musician Buddy Guy.

She is known for her rapid fire delivery and her sexual themes. She is one of only four female rappers (others being Lauryn Hill, Lil’ Kim and Remy Ma) to ever have a #1 song on the Billboard Hot 100 with 2003’s “Stand Up” with Ludacris.

She has done some collaborations with local artists like Ben One Jones on Jedi Whip that is now in rotation on WGCI.

Jennifer Hudson

Jennifer Hudson

Jennifer Kate Hudson (born September 12, 1981) is an American recording artist, actress and spokesperson. She came to prominence in 2004 as one of the finalists on the third season of American Idol coming in seventh place. She made her film début in the 2006 film Dreamgirls, which won her an Academy Award for Best Supporting Actress, a Golden Globe Award, a BAFTA Award, an NAACP Image Award and a Screen Actors Guild Award.

She won a Grammy Award for her eponymous début album, Jennifer Hudson, which was released in 2008 on Arista Records and was certified gold by the RIAA for selling over 800,000 copies in the US; sales exceeded 1 million copies worldwide. Additionally, it spawned the hit single Spotlight. Her second album I Remember Me was released in March 2011, and has reached number two on the Billboard 200, selling 165,000 copies in its first week of release.

In late 2008, after Hudson’s mother, brother and nephew were killed in a shooting, Hudson stepped out of the limelight for three months. Hudson resumed her public appearances in 2009, and has since performed at the Super Bowl XLIII, the Grammy Awards, American Idol, and The Oprah Winfrey Show.

Hudson has been described as a friend of President Barack Obama, who invited her to appear with him at a fundraiser in Beverly Hills in May 2009.She also performed at the White House at the “Celebration of Music from the Civil Rights Movement” event.Her vocal range is mezzo-soprano.

Jennifer is now a spokesperson for Weight Watchers and she looks fabulous!

Thanks Fellow Chicagoans for taking the time to read this article! This represents my favorites and I know that there are many more that hail from Chicago!

Don’t forget to follow me on Twitter!

Disclaimer:

(PlatinumVoice PR is the source for the events and has no legal bindings with associated parties)

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